Showing his pecs-appeal, he appears with a glowing red eye inTerminator-style half man, half-robot futuristic pose.
Shot in Milan, where Beckham, 33, is currently playing for one of the city’s , it is his latest campaign for cellphone maker Motorola.

In a statement, Beckham says he loves classic watches, "so a phone that exposes its mechanics while also being so stylish is really unique. Motorola always seem to come up with something different, a concept that no one else has, and they've certainly done that again with AURA."
A behind-the-scenes movie of the shoot has been posted on . So tell me does it make you want to go out and grab a Motorola? And what is it about ads featuring celebrities or sports heroes that make us want to go out and purchase something we most likely don't even need? Thoughts?

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