Ford SYNC Reduces Distractions

A new study shows that Ford’s SYNC hands-free system* significantly reduces the level of distraction when drivers select a phone number or choose a song on their MP3 player compared with the same operations with handheld cell phones and music players.

SYNC, which recently earned Popular Mechanics' Editor's Choice Award for best new products at the 2009 International Consumer Electronics Show, allows consumers to connect almost any mobile phone or digital media player with their vehicle.

For example, the research conducted by Ford Motor Company shows study participants spent an average of 25 seconds with their eyes off the road to select a song with a handheld MP3 player as compared with 2 seconds for those choosing a song using SYNC.  Ford is expanding its connectivity leadership by introducing SYNC’s new 911 Assist™ feature** that adds post-crash emergency assistance, and new traffic updates, directions and related driving information to help drivers save time and fuel while reducing distraction.

SYNC’s new 911 Assist feature will help drivers connect with emergency assistance in the event of an airbag deployment. When a phone is properly paired, turned on and connected to SYNC – which is designed to happen every time the driver enters the vehicle with his or her cell phone – the system will be ready to assist in placing a call to a local 911 emergency operator should an airbag-deploying accident occur.

Debuting this spring, it will provide simple hands-free access to personalized traffic reports, precise driving directions and up-to-date information, including business listings, news, sports and weather.

Wow now that is what I call getting into SYNC!  So what do you think would you buy a Ford Vehicle with this system?